Pup Corn Halloween Ad

Story Art | Animation | Advertising

An Animated Ad for Pup Corn Plus celebrating Halloween.

Animated Ad Animatic: This ad was originally planned to be created in stop motion using miniatures and sets. When our social Media Manager saw the animatic, however, she loved the animated feel and wanted to pivot to 2D animation instead. Due to time constraints and unforeseen delays, we unfortunately had to cut the first shot seen in the animatic. Otherwise, the final product follows the ad pretty closely.

Final Animated Ad: After the animatic was approved, I divided the ad into shots and began drawing the rough animations. Once all the shots had been roughly animated, I then cleaned up the lines, added color, and finally composited in the background drawings. Finally, I added the sound effects and graphics. Most of the sounds were stock except for my voice work for the Pup Corns and the Ghost.